Vacancy title:
Marketing Manager

Jobs at:

Deadline of this Job:
28 February 2022  

Summary
Date Posted: Monday, February 07, 2022 , Base Salary: Not Disclosed

JOB DETAILS:
Job Title: Marketing Manager
Reporting to: Operations Director
Job Type: Marketing
Location: Choppies Zambia Head Office

Duties and Responsibilities
• Creating marketing goals related to customer acquisition, lead generation and revenue.
• Conducting market research on competitors to augment marketing efforts.
• Deploying successful marketing campaigns and own their implementation from idea to execution.
• Specifying a company’s target audience based on market research.
• Producing and editing content like social media posts, videos, e-books, infographics, presentation decks and webinars.
• Cultivating relationships with potential customers—such as prospects and leads—to build the company’s clientele.
• Monitoring social media traffic to measure the public’s perception of the company brand.
• Testing the quality of emails, social media posts and the company’s landing page.
• Experiment with a variety of organic and paid acquisition channels (content creation, content curation, pay per click campaigns, event management, publicity, lead generation copywriting, performance analysis etc.
• Analyzing the results of campaigns and making changes to outlast competitors.
• Measure and report performance of marketing campaigns, gain insight and asses against targets.
• Event , Logistical organization for the group.

Work Experience
• Minimum of 3 years in the retail industry with key focus on FMCG
• Senior management experience in the retail sector with a strong commercial analytical skill set.
• Knowledge of various design packages, corporate branding and brand development.
• Management of costs in line with budget.
• Achieve market share targets.
• Excellent communication, event organization, research and public relations skills.

Qualifications:
Minimum 3 years in the Retail Industry. Full Grade (12) qualifications. Minimum Diploma or Degree in Business course/ marketing from a higher tertiary institution. Affiliation with the Marketing institute of Zambia. Send your Curriculum Vitae (CV), Application and qualifications to the below address:

Education Requirement: No Requirements

Work Hours: 8

Experience in Months: 36

Job application procedure
Contact: Email: hr@choppies.co.zm; seniorhrm@choppies.co.zm Copy in (cc): jyothishtc@choppiesbotswana.co.bw
Reference Subject: Marketing Manager
Closing Date: 28th February 2022
Preferably a Zambian candidate.

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