POSITION SUMMARY

The Channel Supervisor – itel Energy is responsible for spearheading the expansion, management, and performance of itel Energy’s distribution network across Luapula, Northern, and Muchinga Provinces. This role combines strategic regional channel development, hands-on sales team leadership, distributor relationship management, and market intelligence gathering to achieve aggressive regional sales targets and drive sustainable market penetration.

KEY RESPONSIBILITIES & DUTIES

Regional Channel Development & Network Expansion

• Distribution Footprint: Build, expand, and structure itel Energy’s distribution network across Luapula, Northern, and Muchinga Provinces to maximize market coverage and product availability.
• Partner Recruitment: Identify, evaluate, recruit, and activate secondary distributors, dealers, and key channel partners.
• Relationship Management: Conduct regular market visits to foster strong, long-term partnerships with distributors, key retail accounts, and business customers.

Sales Target Achievement & Commercial Growth

• Revenue Ownership: Take end-to-end accountability for hitting and exceeding assigned monthly and quarterly regional sales targets.
• Sell-Through Dynamics: Drive distributor sell-in, secondary distribution, product sell-through, and consistent repeat orders across all channels.
• Commercial Execution: Formulate and execute practical regional sales plans to ensure steady, scalable revenue growth.
• Stock & Pipeline Oversight: Monitor distributor inventory levels, sales velocity, and order pipelines to prevent stockouts and overstocking.

Sales Team Leadership & Performance Management

• Team Building & Coaching: Recruit, manage, mentor, and field-coach regional sales representatives and field agents.
• KPI Alignment: Set clear individual sales targets, define KPIs, evaluate ongoing performance, and maintain team accountability.
• Field Execution: Lead regular team briefing sessions, conduct joint customer visits, and provide hands-on field supervision.
• Operational Discipline: Ensure timely reporting, operational efficiency, and achievement of overall regional business goals.

Market Development & Competitive Intelligence

• Market Opportunity Analysis: Conduct ongoing market research to uncover new business avenues and expansion pockets across the three assigned provinces.
• Competitor Monitoring: Track competitor product offerings, pricing strategies, trade terms, distribution channels, and promotional campaigns.
• Cross-Functional Collaboration: Partner with marketing, retail, and technical installer operations teams to optimize channel activation and promotional initiatives.
• Event & Trade Activation: Coordinate product promotions, distributor engagements, localized trade events, and market development campaigns.

Reporting & Operational Analytics

• Performance Reporting: Compile and submit comprehensive weekly and monthly sales reports, channel progress updates, and regional market analysis.
• Metrics Tracking: Monitor key metrics including distributor onboarding rate, active dealer counts, sales volume, and regional geographical coverage.
• Problem Solving: Proactively identify field challenges, operational bottlenecks, or channel friction and implement practical solutions to improve results.

REQUIRED QUALIFICATIONS & EXPERIENCE

• Education: Diploma or Bachelor’s Degree in Business Administration, Marketing, Sales Management, Supply Chain, or a related commercial discipline.
• Experience: Minimum of 3–5 years of proven experience in channel sales, FMCG distribution, telecom sales, or solar/renewable energy distribution.
• Leadership Experience: At least 1–2 years supervising or leading a field sales team.
• Regional Knowledge: Solid understanding of the commercial dynamics, trade routes, and consumer trends across Luapula, Northern, and Muchinga Provinces.

COMPETENCIES & PERSONAL ATTRIBUTES

• Commercial Acumen: Strong negotiation, pitch, and closing capabilities.
• Channel Leadership: Ability to build and structure profitable distributor networks from the ground up.
• People Management: Excellent team coaching, conflict resolution, and motivational skills.
• Analytical Thinking: Capability to evaluate sales metrics, track inventory dynamics, and turn market insights into action.
• Resilience & Drive: Results-oriented mindset with the ability to thrive under target pressure and manage large geographical territories.

• Build, expand, and structure itel Energy’s distribution network across Luapula, Northern, and Muchinga Provinces to maximize market coverage and product availability.
• Identify, evaluate, recruit, and activate secondary distributors, dealers, and key channel partners.
• Conduct regular market visits to foster strong, long-term partnerships with distributors, key retail accounts, and business customers.
• Take end-to-end accountability for hitting and exceeding assigned monthly and quarterly regional sales targets.
• Drive distributor sell-in, secondary distribution, product sell-through, and consistent repeat orders across all channels.
• Formulate and execute practical regional sales plans to ensure steady, scalable revenue growth.
• Monitor distributor inventory levels, sales velocity, and order pipelines to prevent stockouts and overstocking.
• Recruit, manage, mentor, and field-coach regional sales representatives and field agents.
• Set clear individual sales targets, define KPIs, evaluate ongoing performance, and maintain team accountability.
• Lead regular team briefing sessions, conduct joint customer visits, and provide hands-on field supervision.
• Ensure timely reporting, operational efficiency, and achievement of overall regional business goals.
• Conduct ongoing market research to uncover new business avenues and expansion pockets across the three assigned provinces.
• Track competitor product offerings, pricing strategies, trade terms, distribution channels, and promotional campaigns.
• Partner with marketing, retail, and technical installer operations teams to optimize channel activation and promotional initiatives.
• Coordinate product promotions, distributor engagements, localized trade events, and market development campaigns.
• Compile and submit comprehensive weekly and monthly sales reports, channel progress updates, and regional market analysis.
• Monitor key metrics including distributor onboarding rate, active dealer counts, sales volume, and regional geographical coverage.
• Proactively identify field challenges, operational bottlenecks, or channel friction and implement practical solutions to improve results.

• Commercial Acumen
• Channel Leadership
• People Management
• Analytical Thinking
• Resilience & Drive
• Negotiation
• Pitch
• Closing capabilities
• Team coaching
• Conflict resolution
• Motivational skills
• Evaluate sales metrics
• Track inventory dynamics
• Turn market insights into action
• Results-oriented mindset
• Manage large geographical territories

• Diploma or Bachelor’s Degree in Business Administration, Marketing, Sales Management, Supply Chain, or a related commercial discipline.
• Minimum of 3–5 years of proven experience in channel sales, FMCG distribution, telecom sales, or solar/renewable energy distribution.
• At least 1–2 years supervising or leading a field sales team.
• Solid understanding of the commercial dynamics, trade routes, and consumer trends across Luapula, Northern, and Muchinga Provinces.