Background

CCBA is the 8th largest Coca-Cola bottling partner in the world by revenue, and the largest on the continent. It accounts for over 40% of all Coca-Cola products sold in Africa by volume. With over 18,000 employees in Africa, CCBA services more than 735,000 customers with a host of international and local brands. CCBA operates in 14 countries, including its six key markets of South Africa, Kenya, Ethiopia, Uganda, Mozambique, and Namibia, as well as Tanzania, Botswana, Zambia, the islands of Comoros and Mayotte, Eswatini, Lesotho, and Malawi.

Coca-Cola Beverages Zambia (CCBZ) invites suitably qualified and high-performing professionals to apply for the position of Revenue Growth Manager: Support. The role reports to the Director: RGM

ROLE DETAILS

Role: Revenue Growth Manager

Function: Commercial

Location: Zambia

Closing Date: October 22, 2026

JOB PURPOSE

A Country Lead: Revenue Growth Management (RGM)’s purpose is to develop and implement revenue growth and pricing strategies, maintain competitive market positioning, drive data-driven decision-making, foster cross-functional collaboration, and build internal capabilities through training to achieve both short-term and long-term growth for CCBA.

Key Duties & Responsibilities

• Sales and Revenue Growth : Drive revenue and sales growth by executing national strategies, aligned with the Wholesale channel strategy, through customer collaboration, effective execution, and strong adherence to trading terms
• Execution Excellence : Ensure national compliance with trading terms, contracts, and LOS execution standards, driving volume and revenue growth through consistent and effective execution
• Customer Engagement and Relationship Management : Build and maintain strong, long-term relationships with national Wholesale customers, driving mutual business growth through effective collaboration and planning
• Financial Integrity : Ensure the Wholesale customer base adheres to credit terms and manage risk whilst facilitating growth through effective credit management
• Operational Efficiency : Oversee efficient product distribution and ensure alignment between customer demand and supply chain capabilities
• Product Quality Assurance: Ensure product quality is maintained across all Wholesale channels through proper stock management practices and adherence to First-In-First-Out (FIFO) principles
• Leadership and Team development : Build, lead and develop a high-performing Wholesale team by providing mentoring and coaching to drive accountability, improve performance and foster collaboration across functions

Skills, Experience & Education

QUALIFICATIONS

• Bachelor’s degree in Marketing, Business, or a related field
• Postgraduate qualification would be advantageous

EXPERIENCE

• 12+ years of relevant experience in national sales or channel management, with a proven track record in leading Wholesale channels within the FMCG sector
• Demonstrated success in leading national sales strategies and achieving revenue growth targets
• In-depth knowledge of the Wholesale market, including customer behavior, market dynamics, and competitive landscape

SKILLS & COMPETENCIES

• Ability to translate business strategy into actionable national Wholesale channel plans
• Strong tactical problem-solving skills to address channel challenges, align resources, and achieve business goals
• Excellent customer service skills to build long-term, productive relationships with Wholesale customers
• Strong negotiation skills to secure favorable trading terms and agreements at a national level
• Proven ability to lead national teams and collaborate effectively with cross-functional stakeholders
• Deep understanding of financial management, including credit management, gross margin control, and revenue optimization
• Ability to analyze customer and channel performance data, identify opportunities for growth, and optimize business plans
• Excellent communication and interpersonal skills to influence internal and external stakeholders
• Strong focus on operational efficiency, ensuring alignment with Supply Chain, Distribution, and Demand Planning

General

Functional Capabilities

• Revenue growth plan development
• Benchmarking
• Opportunity mapping
• Market Intelligence and Insights

• Drive revenue and sales growth by executing national strategies, aligned with the Wholesale channel strategy, through customer collaboration, effective execution, and strong adherence to trading terms
• Ensure national compliance with trading terms, contracts, and LOS execution standards, driving volume and revenue growth through consistent and effective execution
• Build and maintain strong, long-term relationships with national Wholesale customers, driving mutual business growth through effective collaboration and planning
• Ensure the Wholesale customer base adheres to credit terms and manage risk whilst facilitating growth through effective credit management
• Oversee efficient product distribution and ensure alignment between customer demand and supply chain capabilities
• Ensure product quality is maintained across all Wholesale channels through proper stock management practices and adherence to First-In-First-Out (FIFO) principles
• Build, lead and develop a high-performing Wholesale team by providing mentoring and coaching to drive accountability, improve performance and foster collaboration across functions

• Ability to translate business strategy into actionable national Wholesale channel plans
• Strong tactical problem-solving skills to address channel challenges, align resources, and achieve business goals
• Excellent customer service skills to build long-term, productive relationships with Wholesale customers
• Strong negotiation skills to secure favorable trading terms and agreements at a national level
• Proven ability to lead national teams and collaborate effectively with cross-functional stakeholders
• Deep understanding of financial management, including credit management, gross margin control, and revenue optimization
• Ability to analyze customer and channel performance data, identify opportunities for growth, and optimize business plans
• Excellent communication and interpersonal skills to influence internal and external stakeholders
• Strong focus on operational efficiency, ensuring alignment with Supply Chain, Distribution, and Demand Planning
• Revenue growth plan development
• Benchmarking
• Opportunity mapping
• Market Intelligence and Insights

• Bachelor’s degree in Marketing, Business, or a related field
• Postgraduate qualification would be advantageous