Job Objective

To Supervise and undertake comprehensive public relations and communication strategies that enhance the institution’s public image, engage key stakeholders, and support organizational objectives.

Main Duties

• Supervises and undertakes effectively the development, review and implementation of a communication strategy in order to project a positive corporate image of the Institution.
• Undertakes stakeholder and media relations to enhance the Authority’s public image, ensure effective communication with the media, government ministries, and the public, and promote corporate social responsibility initiatives
• Supervises and undertakes timely and accurately preparation of press releases in order to update the public on the operations of the institution.
• Supervises and undertakes timely and accurately preparation of responses to press and public queries or crisis in order to state the Authority’s position on topical issues
• Supervises and undertakes effectively, the consolidation of information in order to facilitate the production of brochures, magazines, newsletters, videos and other materials
• Supervises and undertakes timely organising, storing and retrieving of media reports, videos, publications and magazines/brochures in order to facilitate efficient storage and retrieval of information.
• Supervises and undertakes effectively the planning and execution of corporate events in order to create awareness on the operations and functions of the Institution
• Supervises and Undertakes effectively implementation of performance management systems in order to monitor and evaluate performance and develop implement appropriate interventions.
• Supervises and Undertakes effectively utilisation of human, financial and other logistical resources order to ensure the attainment of the unit’s objectives

Minimum Vocational/Professional Qualifications

• Full Grade 12/Form (V) School Certificate
• A Bachelor’s Degree in Mass Communication, Public Relations, or equivalent.
• Professional membership with the Zambia Institute of Public Relations and Communication (ZIPRIC)
• Communications & Media Studies

Minimum Relevant Pre-Job Experience

• A minimum of five (5) years of progressive experience in public relations, corporate communications, or media management.
• Demonstrated experience in media relations, crisis communications, content creation, and digital campaign management.

Attributes and Skills

• Exceptional writing, editing, and proofreading skills with the ability to draft compelling and clear copy for various formats, including press releases, official statements, speeches, reports, and social media.
• Excellent verbal and presentation skills; ability to communicate complex information clearly and effectively to diverse audiences, from journalists to senior leadership.Communications & Media Studies
• Proficiency in using design software (e.g., Canva, Adobe Creative Suite) to create professional social media graphics, infographics, and presentations.
• Strategic Thinking: Ability to develop long-term communication plans that align with institutional goals.
• Analytical & Research Skills: Strong ability to analyze data, track metrics, and derive actionable insights.
• Interpersonal Skills: Excellent at building and maintaining relationships with media, stakeholders, and colleagues.
• Photography & Videography: Competent in capturing high-quality photos and short-form videos, with basic video editing skills.

• Supervises and undertakes effectively the development, review and implementation of a communication strategy in order to project a positive corporate image of the Institution.
• Undertakes stakeholder and media relations to enhance the Authority’s public image, ensure effective communication with the media, government ministries, and the public, and promote corporate social responsibility initiatives
• Supervises and undertakes timely and accurately preparation of press releases in order to update the public on the operations of the institution.
• Supervises and undertakes timely and accurately preparation of responses to press and public queries or crisis in order to state the Authority’s position on topical issues
• Supervises and undertakes effectively, the consolidation of information in order to facilitate the production of brochures, magazines, newsletters, videos and other materials
• Supervises and undertakes timely organising, storing and retrieving of media reports, videos, publications and magazines/brochures in order to facilitate efficient storage and retrieval of information.
• Supervises and undertakes effectively the planning and execution of corporate events in order to create awareness on the operations and functions of the Institution
• Supervises and Undertakes effectively implementation of performance management systems in order to monitor and evaluate performance and develop implement appropriate interventions.
• Supervises and Undertakes effectively utilisation of human, financial and other logistical resources order to ensure the attainment of the unit’s objectives

• Exceptional writing, editing, and proofreading skills with the ability to draft compelling and clear copy for various formats, including press releases, official statements, speeches, reports, and social media.
• Excellent verbal and presentation skills; ability to communicate complex information clearly and effectively to diverse audiences, from journalists to senior leadership.Communications & Media Studies
• Proficiency in using design software (e.g., Canva, Adobe Creative Suite) to create professional social media graphics, infographics, and presentations.
• Strategic Thinking: Ability to develop long-term communication plans that align with institutional goals.
• Analytical & Research Skills: Strong ability to analyze data, track metrics, and derive actionable insights.
• Interpersonal Skills: Excellent at building and maintaining relationships with media, stakeholders, and colleagues.
• Photography & Videography: Competent in capturing high-quality photos and short-form videos, with basic video editing skills.

• Full Grade 12/Form (V) School Certificate
• A Bachelor’s Degree in Mass Communication, Public Relations, or equivalent.
• Professional membership with the Zambia Institute of Public Relations and Communication (ZIPRIC)
• Communications & Media Studies