POSITION: SOCIAL MEDIA CONTENT CREATOR

REPORTS TO: SALES MANAGER

African Panorama Investment Group Limited is a comprehensive group corporation with construction installation, real estate development, and overseas investment as its primary businesses and property management, garden greening, and project ornamentation as its supporting businesses. Our organization is looking for a self-motivated SOCIAL MEDIA CONTENT CREATOR

JOB PURPOSE

Manages all social media channels, campaigns, and company website to sustain an engaging audience experience and to increase audience satisfaction.

Researches and analyses social media trends, including social media ad revenue and web visitor data, to improve social media presence and campaign efficacy. Works with various company departments to promote overall brand through social media channels

Assist in the implementation of marketing campaigns and plans to promote content, particularly online via social media (Facebook, Twitter, Instagram, YouTube and LinkedIn).

JOB DUTIES

• Oversees all company social media accounts management
• Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand focused messages
• Audits and analyses social media presences, including digital advertising costs and returns
• Interacting with our audience and growing our online community
• Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement
• Oversee the functionality of the website, evaluate and manage website performance, facilitate hosting and server management, develop, maintain and update website content

MINIMUM QUALIFICATIONS & SKILLS

• Diploma in IT/Computer Studies, a degree will be an added advantage
• 2 years’ experience.
• Experience in marketing is an added advantage
• Knowledge of Social Media Platforms, Web Proficiency, Advertising, Copywriting, Content Creation, Graphics designing, Brand Marketing Experience, Proof Reading and Editing Skills,
• Able to use modern equipment for content creation, Interpersonal Skills, Strong Verbal and Written Communication Skills, Customer Service Skills
• Creative, with imaginative mind

• Oversees all company social media accounts management
• Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand focused messages
• Audits and analyses social media presences, including digital advertising costs and returns
• Interacting with our audience and growing our online community
• Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement
• Oversee the functionality of the website, evaluate and manage website performance, facilitate hosting and server management, develop, maintain and update website content

• Knowledge of Social Media Platforms
• Web Proficiency
• Advertising
• Copywriting
• Content Creation
• Graphics designing
• Brand Marketing Experience
• Proof Reading and Editing Skills
• Able to use modern equipment for content creation
• Interpersonal Skills
• Strong Verbal and Written Communication Skills
• Customer Service Skills
• Creative, with imaginative mind

• Diploma in IT/Computer Studies, a degree will be an added advantage
• 2 years’ experience
• Experience in marketing is an added advantage