Job Purpose

To drive revenue growth by identifying, developing, and closing sales opportunities in commercial and domestic security systems, including fabrication, supply, installation, and repair services. The Sales Executive will actively build client relationships, prepare quotations, conduct site visits, and ensure customer satisfaction.

Key Responsibilities

Sales & Business Development

• Identify and pursue new business opportunities in residential, corporate, industrial, and institutional markets.
• Promote and sell security solutions including CCTV systems, electric fences, access control systems, alarm systems, intercoms, gates, burglar bars, and related fabrication services.
• Conduct site visits to assess client needs and recommend appropriate security solutions.
• Prepare and present proposals, quotations, and tender documents.
• Negotiate pricing, terms, and close sales deals.
• Achieve agreed monthly and annual sales targets.

Client Relationship Management

• Develop and maintain strong relationships with new and existing clients.
• Provide after-sales follow-up to ensure customer satisfaction.
• Respond promptly to client inquiries and complaints.
• Maintain an updated client database and sales pipeline.

Market Intelligence

• Monitor competitor activities, pricing trends, and market developments.
• Identify emerging opportunities

Coordination & Reporting

• Liaise with technical and installation teams to ensure smooth project execution.
• Ensure accurate handover of confirmed projects to operations.
• Prepare weekly and monthly sales reports.
• Participate in marketing campaigns, exhibitions, and networking events.

Qualifications & Experience

• Diploma in Marketing, Business Administration, Sales, or related field.
• At least 3 years experience in sales (experience in security systems, construction, fabrication, or related technical field is an added advantage).
• Proven track record of meeting or exceeding sales targets.
• Experience in B2B and B2C sales environments.

Skills & Competencies

• Strong negotiation and closing skills
• Excellent communication and presentation skills
• Technical understanding of security systems (or ability to quickly learn)
• Ability to conduct site assessments and interpret client requirements
• Self-motivated and target-driven
• Good networking and relationship-building skills
• Proficiency in Microsoft Office

• Identify and pursue new business opportunities in residential, corporate, industrial, and institutional markets.
• Promote and sell security solutions including CCTV systems, electric fences, access control systems, alarm systems, intercoms, gates, burglar bars, and related fabrication services.
• Conduct site visits to assess client needs and recommend appropriate security solutions.
• Prepare and present proposals, quotations, and tender documents.
• Negotiate pricing, terms, and close sales deals.
• Achieve agreed monthly and annual sales targets.
• Develop and maintain strong relationships with new and existing clients.
• Provide after-sales follow-up to ensure customer satisfaction.
• Respond promptly to client inquiries and complaints.
• Maintain an updated client database and sales pipeline.
• Monitor competitor activities, pricing trends, and market developments.
• Identify emerging opportunities
• Liaise with technical and installation teams to ensure smooth project execution.
• Ensure accurate handover of confirmed projects to operations.
• Prepare weekly and monthly sales reports.
• Participate in marketing campaigns, exhibitions, and networking events.

• Strong negotiation and closing skills
• Excellent communication and presentation skills
• Technical understanding of security systems (or ability to quickly learn)
• Ability to conduct site assessments and interpret client requirements
• Self-motivated and target-driven
• Good networking and relationship-building skills
• Proficiency in Microsoft Office

• Diploma in Marketing, Business Administration, Sales, or related field.
• At least 3 years experience in sales (experience in security systems, construction, fabrication, or related technical field is an added advantage).
• Proven track record of meeting or exceeding sales targets.
• Experience in B2B and B2C sales environments.